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Customer Service
Healthcare & Allied Health
Updated March 2026

How to Create a Knowledge Base Update for Healthcare & Allied Health

A procedure for creating, reviewing, and updating knowledge base articles to ensure patients and staff have access to accurate, current, and useful self-service information.

Purpose

To maintain a high-quality knowledge base that empowers patients to find answers independently, reduces support ticket volume, and ensures staff have reliable reference material.

Scope

Covers the full lifecycle of knowledge base content including creation, review, update, and retirement of articles across patient-facing and internal knowledge bases.

Prerequisites

  • Knowledge base platform configured and accessible to content authors and reviewers
  • Content style guide and formatting standards documented
  • Content review schedule and ownership assignments established
  • Analytics configured to track article usage, search terms, and feedback
Compliance Note

Includes safeguards for Australian Privacy Principles (APPs), Medicare compliance, and health record management under the My Health Records Act. All patient data handling follows AHPRA guidelines.

Step-by-Step Procedure

1

Identify Content Needs

Analyse support data, patient searches, and team feedback to identify gaps in the knowledge base that need new or updated content.

  • 1.1Review frequently asked support questions that are not addressed in the knowledge base
  • 1.2Analyse knowledge base search terms that return no results or low-relevance results
  • 1.3Collect content requests and suggestions from patient service agents
Knowledge Base Manager
30 minutes
Knowledge Base Platform, Ticketing System, Analytics Dashboard
Tips
  • Articles addressing the most common support queries have the highest deflection impact
2

Plan the Content Update

Prioritise the identified content needs and create an update plan with assignments and timelines.

  • 2.1Rank content needs by potential impact on support volume and patient experience
  • 2.2Assign content creation or update tasks to subject-matter experts
  • 2.3Set deadlines aligned with the content review schedule
Knowledge Base Manager
15 minutes
Project Management Tool, Content Calendar
3

Draft or Revise the Content

Write new articles or revise existing ones following the content style guide and formatting standards.

  • 3.1Write clear, step-by-step instructions using plain language
  • 3.2Include screenshots, diagrams, or videos where they add clarity
  • 3.3Follow the style guide for formatting, headings, and metadata
  • 3.4Ensure the article is optimised for search with relevant keywords and tags
Content Author
45 minutes
Knowledge Base Platform, Screenshot Tool, Style Guide
Tips
  • Write for the patient reading level and avoid internal jargon
4

Review the Content

Have the draft reviewed for accuracy, clarity, completeness, and compliance with the style guide before publication.

  • 4.1Submit the draft to a peer or subject-matter expert for accuracy review
  • 4.2Submit to the knowledge base manager for style and formatting review
  • 4.3Incorporate feedback and make necessary revisions
Knowledge Base Manager
20 minutes
Knowledge Base Platform, Document Review Tool
5

Publish the Article

Publish the reviewed and approved article to the knowledge base, ensuring it is correctly categorised and discoverable.

  • 5.1Set the article status to published and assign the appropriate category and tags
  • 5.2Verify the article appears correctly in the knowledge base and is searchable
  • 5.3Notify relevant teams that a new or updated article is available
Knowledge Base Manager
5 minutes
Knowledge Base Platform, Internal Communication Platform
6

Monitor Article Performance

Track how the article is performing in terms of views, search rankings, feedback ratings, and support ticket deflection.

  • 6.1Review article analytics including page views, time on page, and search position
  • 6.2Monitor patient feedback ratings and comments on the article
  • 6.3Track whether support ticket volume for the topic decreases after publication
Knowledge Base Manager
10 minutes
Analytics Dashboard, Knowledge Base Platform
7

Conduct Scheduled Content Reviews

Review existing knowledge base articles on a regular schedule to ensure they remain accurate and up to date.

  • 7.1Review all articles assigned for the current review cycle
  • 7.2Check for outdated information, broken links, and accuracy against current treatments and processes
  • 7.3Update or retire articles as needed and record the review in the article metadata
Knowledge Base Manager
60 minutes
Knowledge Base Platform, Content Calendar
8

Retire Obsolete Content

Remove or archive articles that are no longer relevant to prevent patients from encountering outdated information.

  • 8.1Identify articles that cover discontinued treatments, outdated processes, or irrelevant topics
  • 8.2Archive the article if it may have historical value or delete it if it does not
  • 8.3Set up redirects to relevant current articles where appropriate
Knowledge Base Manager
10 minutes
Knowledge Base Platform

Quality Checkpoints

Every article is peer-reviewed for accuracy before publication
All articles conform to the content style guide and formatting standards
Article performance is reviewed within thirty days of publication
Every article in the knowledge base is reviewed at least once per quarter

Common Mistakes to Avoid

Publishing articles with internal jargon that patients do not understand
Not updating articles when treatments, processes, or policies change
Ignoring search analytics, which means missing opportunities to create high-impact content
Leaving outdated articles in the knowledge base, which erodes patient trust in the self-service channel

Expected Outcomes

Ticket Deflection Rate

Percentage of patients who find their answer in the knowledge base without needing to contact support.

Article Helpfulness Rating

Average patient rating of knowledge base articles, indicating content quality and usefulness.

Knowledge Base Coverage

Percentage of common support topics that are covered by at least one published knowledge base article.

Frequently Asked Questions

Can patients contribute to the knowledge base?

Patient contributions such as comments, ratings, and suggestions are encouraged and used to improve content. However, all published content is authored and reviewed internally to ensure accuracy.

How often should knowledge base articles be reviewed?

Every article should be reviewed at least quarterly. Articles related to frequently changing treatments or processes should be reviewed monthly. Urgent updates should be made immediately.

What format should knowledge base articles follow?

Articles should follow the content style guide, which specifies plain language, step-by-step formatting, use of headings and subheadings, inclusion of visuals where helpful, and proper tagging for search optimisation.

How should article effectiveness be measured?

Article effectiveness is measured through page views, time on page, patient feedback ratings, search performance, and the correlation between article publication and support ticket volume for the related topic.

Who is responsible for writing knowledge base content?

Content is typically authored by subject-matter experts with guidance from the knowledge base manager. The knowledge base manager is responsible for overall quality, consistency, and the review schedule.

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